Tenured Diversity Market Specialist Leads with Extensive “Envoy Va Contigo” Program
Houston, TX – October 03, 2017 – With the demographic trends and impacts on homeownership, Envoy Mortgage headquartered in Houston, TX reaffirmed its commitment to the Hispanic community. At the helm of providing borrowers with the best home buying experience, the company appointed Jesus Cruz as the Vice President, National Diversity Market Specialist, in addition to the recent unveiling of “Envoy Va Contigo,” a fully encompassing marketing and educational program for Hispanic borrowers and real estate professionals.
Envoy supports the National Association of Hispanic Real Estate Professional’s (NAHREP) mission to increase sustainable Hispanic homeownership in America by launching “Envoy Va Contigo” to over 150 of its branches nationwide. Poised to increase market-share and serve a growing number of Hispanic homebuyers, this program covers Spanish-language digital and print marketing and educational materials, niche loan program offering, and recruitment of Spanish-speaking sales and operational support.
“The growing population of Hispanic first-time homebuyers is undeniable,” shared Pat Walden, CEO and President of Envoy Mortgage. We’re committed to conducting business in an unbiased manner and strive to establish a close working relationship with a diverse set of borrowers nationwide,” he added. “We are dedicated to incorporating best-in-class educational programs and excited that Jesus Cruz will be leading the way.”
Cruz joins Envoy Mortgage from Citibank where he was Area Manager of the San Francisco Bay Area. During his time with Citibank, Cruz developed multiple strategic partnerships with many community relations groups to increase the company’s core responsibility and provide affordable lending to the Hispanic market. Leveraging Envoy’s upward momentum and dedication to the Hispanic market, Cruz recognized that partnering with Envoy will take guided Hispanic home buying to the next level.
“I am very excited to join Envoy and look forward to contributing to an initiative that hits close to home,” said Cruz. “Trends within the U.S. Hispanics show dramatic increases in household income and education achievements. They’re forming households at a faster pace than any other demographic,” replied Cruz when asked about the growth potential of the Hispanic market. “Hispanic homebuyers are projected to represent nearly 60% of homeownership gains within the next fifteen years and Envoy is going to be right there with these homebuyers to get them into their dream homes.”
About Envoy Mortgage:
Founded in 1997, Envoy Mortgage is an independently owned, full-service mortgage lender headquartered in Houston, TX. As a Fannie, Freddie and Ginnie approved seller/servicer, Envoy branches offer a full menu of loan products with locations across the U.S. In addition to the retail channel, Envoy operates its nationwide Correspondent Lending Division from Monroe, Louisiana and an in-house servicing operation at the Houston headquarters. Licensed in 49 states, Envoy branches provide outstanding customer service by offering a full menu of loan products with the tools, expertise and technology needed to support all functions of the mortgage process. For more information, visit http://www.EnvoyMortgage.com. Envoy Mortgage, Ltd. NMLS #6666.